Five years ago, an idea was born and a little business began. Over the years, time and money had to be allotted elsewhere, but the dream continued to grow and evolve and in 2008, an Etsy shop was opened. Some sales were made and there was the hint of success in the future. A son was born, a break taken, a rebranding and a re-launch. Hopes were high and so was motivation. But there was less time, less money, and while feedback was positive, sales were....mediocre. A new direction opened up - custom invitations. More work, but perhaps more money and the chance to work from home. Numbers were crunched, options were weighed and in the end instincts were trusted. Five years has brought many important lessons, so much fun, and amazing experiences. And although feedback has been overwhelmingly positive, feedback ain't paying the bills.
Monday, May 10, 2010
Friday, May 7, 2010
You know how sometimes you try and steer your life in a certain direction? But the Universe or Life or whatever keeps trying to tug you away in a different one? So you have a choice - continue to press on, despite meeting resistance and that stubborn Universe tugging at your pantleg. OR you can go along for the ride and see where you end up. I think that's what is happening over here. Not a different direction, entirely, but perhaps a narrower focus? Don't mind me and my cryptic musings, I'm just pondering my business and where its going.
Tuesday, May 4, 2010
Monday, May 3, 2010
Sunday, April 25, 2010
Well, you gotta start somewhere, right? So in the first installment of "Good Deed of the Day", I'm going to highlight an easy good deed that is almost equally inspired by complete and utter laziness.